The leading dating site OKCupid is urging its users to adopt an “I’m Pro-Choice” badge to their profiles, noting that, for each person who adds the emblem, the platform will donate $1 to Planned Parenthood.
OKCupid announced this week it will send up to $50,000 to the nation’s largest abortion provider.
The New York Times described the new pro-abortion identifier as a “feature” so users can “clearly indicate” their support of abortion.
“The badge, comparable to a virtual bumper sticker, will appear on profiles directly below biographical details — such as name, age, and location — making it immediately visible for anyone who’s swiping,” the newspaper reported.
OKCupid’s parent company, the Dallas-based Match Group, added the option after Texas passed legislation, S.B. 8, prohibiting abortion after a fetal heartbeat is detectable, which usually comes about six weeks into pregnancy, before most women know their pregnant.
“Given the new, radical Texas law that essentially bans abortion access, it’s more important than ever to take a stand and we’ve found that our users want to be able to choose to filter for dates who are pro-choice more than they ever have before,” the dating company stated. “This summer, there has been an 18% increase in ‘pro-choice’ on user profiles in the U.S. compared to last.”
The new Texas law empowers private citizens to take civil action against anyone who conducts, induces, or knowingly participates in an illicit abortion. Successful claimants are entitled to up to $10,000.
“Daters also want to filter out matches by whether or not they’re pro-choice,” OKCupid’s statement continued. “After all, people with ‘pro-choice’ in their profile are nearly [two times] more likely to get a reply than those who don’t. Therefore, the ‘I’m Pro-Choice’ profile badge will be accompanied by a Pro-Choice Stack which acts as a filter when you’re looking for dates; it will only be accessible to users with the ‘I’m Pro-Choice’ badge and will only feature other daters who’ve opted into it as well. Because if you only want to match with people who are pro-choice, well, that’s your choice.”
The site went on to state it expects pro-abortion daters will “increase their likes up to [10 times].”
OKCupid is not new to suggesting leftist views increase users likelihood of attracting partners.
Back in 2009, when online dating was still pretty new on the scene, OKCupid published a blog post with a list of online dating tips, encouraging users to “consider becoming an atheist” to receive more responses on the platform.
“Mentioning your religion helps you, but, paradoxically, it helps you most if you have no religion,” the dating site stated. “We know that’s going to [anger] a lot of people, and we’re more or less tongue-in-cheek with this advice, but it’s what the numbers say.”
“[I]f you can’t bring yourself to deny the deity, consider opening yourself up to a whole wacky bunch of them,” it added. “But ideally, you should just disbelieve the whole thing. It can help your life life, and, besides, if there really is a god, wouldn’t first messages always get a reply?”
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